Hook and elaboration (authenticity, boldness, elevation, etc.)

Is your current branding limiting your visibility and impact?

You’re great at what you do, but your branding and messaging doesn’t reflect your value.

You're not attracting right-fit clients

Your message is outdated or too generic

Your branding and messaging feels fake, sales-y or just not you

Your website feels incoherent. The messaging and visual just don't gel. (This can be hard to assess for your own branding, because you're so close to it.)

You're outgrown the DIY stage and you're ready to step up to a coherent, elevated presence and create more impact

You're pivoting or updating your client niche or service offerings.

What's the answer?

Effective, holistic branding and messaging that - simple statement

To many people think of branding is just logos and website colors

It's a deeper process of naming your uniqueness, defining what you offer and for whom, and design the points of connection between you and your right-fit clients.

The five values/pillars -- clarity, alignment, authenticity, noticibility, differentiation/uniqueness

The four quadrants --

The three dimensions

The two-sided conversation

The singular, unique you

What's different about BADASSITY branding?

We start with the unique genius of you and brand your business from the inside out.

Our core values . . .

We take a holistic, coherent approach starting with our BADASSITY Brand Blueprint and Action Plan. We look at the totality of your branding and messaging before addressing the individual pieces.

We help you identify your dream clients, so every aspect of your branding speak to them. (Trying to speak to everyone means speaking to no one.)

We don't do cheesy. We don't do sales-y. We don't do boring. We bring out your hidden BADASSITY in ways that are both vivid yet authentic.

We do message-first design. We don't start with pretty colors and logos. We start with how you show up for your clients, whom you serve, and what's the transformation you offer. We hone your message, then design visuals that reinforce that message.

We focus on what makes you unique, not just what makes you different.

What are our zones of genius?

Communicating your brilliance in bold yet authentic concepts, language, and positioning.

Coaching you in the inner game of branding for solopreneurs.

Writing the copy that breaks through the static.

Designing the visual complements to your vivid, authentic branding and messaging.

Building your unique-to-you website on the reliable, robust, industry-standard Square Space platform. (And we'll show you how to make updates!)

Crystalizing your uniqueness in vivid, magazine-cover-worthy photography.

How can you work with us?

It all starts with the BADASSITY Brand Blueprint and Action Plan. We'll meet with you for a hyper-focused two-hour to explore . . . From that session, a close scrutiny of your current branding and assets, and our own research we'll write up a detailed, holistic brand blueprint and action plan to get you exactly where you want to be, showcasing your brilliance and connecting with your right-fit clients.

From that action plan we typically:

Align your brand architecture - your being, your doing, your relating -- to ensure every aspect of your brand complements and reinforces every other aspect

Hone your messaging --

Craft your visual identity

Celebrate / Launch / etc.